Politics: Power of Charisma

Charisma.  It is the essence of what is popular.  With charisma is delivered such phrases such as "the audacity of hope" or "the urgency of now."  Charisma propels one man to fame even if the words that make up this charisma mean ultimately nothing.  He may speak of change without changing.  He might speak of leadership, yet mean control.  All the while those who listen to him hear nothing but his charismatic presentation.  He is like all the rest, but he dazzles them with style.

Give 'em an act with lots of flash in it
And the reaction will be passionate
How can they see with sequins in their eyes?
Razzle dazzle 'em and they'll never catch wise!

(paraphrasing Razzle Dazzle, from Chicago)